Ref No. CLGB2C
Location England
Job type Permanent
Job Status


b2c sales


B2C Sales Director

The Job

Job Description

  • Take overall responsibility for residential sales for client , and deliver to sales target from residential locations within clients footprint
  • Collaborate with the sales managers to create and execute tactical initiatives in the service footprint by identifying areas of opportunity (e.g. apartment blocks or low-penetration areas) and executing plans to grow them
  • Build the monthly sales plan for each team with their respective sales managers and monitor and deliver it
  • Coach and develop sales managers to ensure professional growth and success in managing their teams
  • Manage and grow a sales team of both sales managers and sales executives, and grow the team to execute on clients ambitious sales targets
  • Ensure orders delivered by sales are in accordance with the company's internal processes and ensure that orders handed off for installation contain all the required information to ensure a successful customer installation
  • Get new home developers on board with client, and expand the sales pipeline by agreeing deals that places client in new homes in the company footprint
  • Own the lead conversion funnel with Marketing, and optimise to deliver sales through the appropriate channels
  • Establish a clear recruiting plan and funnel for salespeople to ensure the team's growth is aligned to the business' needs.
  • Manage the commission plan for all salespersons and managers
  • Setup and optimise sales systems and ensure the quality of the sales data included in it
  • Provide monthly sales plans and forecasts for each team and forecasts
  • Manage the team to ensure a great customer experience for customers coming to client


  • Extensive demonstrated success leading multi-channel B2C sales functions at a telecoms, utility, technology or similar services industry (10+ years of experience)
  • Hands-on and able to get into the detail to maximise sales output from the footprint
  • Has successfully managed a digital sales channel in a multi-channel environment and understands the key factors to make such a channel integral to a such an environment
  • Highly digitally literate, and experienced with modern digital sales tools: lead management, email marketing, geographic information systems (GIS), mobile and online purchase journeys
  • Analytically minded, comfortable working with data to build sales plans
  • Experience of quickly scaling a sales function in a start-up would be a distinct advantage
  • Ability to lead multiple teams across multiple geographies
  • Comfortable working in a start-up environment that moves quickly and must juggle multiple priorities

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